LONDON - Marylandian -- It has officially been one year since the world began its battle with COVID-19 and it comes as no surprise that the ongoing pandemic has changed our lives for years to come. The sudden increase of being indoors has led consumers to spend more time online than ever before and for businesses, this requires a different approach to generate customers and remain open.

If the pandemic has taught businesses anything in the last year, it's the importance of digital marketing. Prior to the pandemic, it was difficult to maintain your business without an online presence, post-pandemic it's clearly impossible. Everyone from local businesses to global corporations knew that digital marketing had been growing at a rapid rate and that consumers have been shifting towards an online experience in recent years. The pandemic has only sped up the process, making it impossible to ignore the importance of utilising a digital marketing strategy.

Finsbury Media a UK-based Digital Marketing Agency has witnessed the impact first-hand. Working with several different businesses across the globe, Finsbury Media has encountered the new type of online behaviour in nearly every industry. "Consumers are spending more time online than ever before and businesses have the opportunity to capture these potential customers using a number of different advertising methods," said Finsbury Media's Operations Manager.

More on Marylandian

• Miami Real Estate Agent Drastically Increases Interest In Homes
• Adostics & Genmega Announce the Introduction of A-POD
• LIB and Nidec Rejoin Forces for Giant TH-0098 Temperature Humidity Test Chamber
• Deliverance Service Coming to Hagerstown, MD
• Heritage at South Brunswick Offers Immediate Townhome Appointments and Special Mortgage Incentive Fast-Moving Sales

It's not only the internet-savvy Millennials and Generation Z that are shopping online anymore. Everyone is looking for a seamless online experience, which means a responsive Web Design and top-notch features. Finsbury Media has witnessed an increase in demand for website development, with more businesses moving towards e-commerce. Products and services have now become increasingly accessible through remote means and if your potential customers can't find your business online, you're in trouble. Finsbury Media has been helping businesses establish an online presence for years, using numerous digital marketing services to get you noticed online. Whether it be SEO Agency services that boost your website's search engine ranking or PPC Management that gets your advertisements placed directly in front of a targeted audience. With people stuck at home, boredom, and the need to connect with others; the pandemic has driven a rise in social media usage. Social Media offers another avenue for businesses to communicate with customers. Finsbury Media allows businesses to showcase products and promote services, with Social Media Advertising.

More on Marylandian

• NASA Collaborative Agreement for Supply of Thin-Film Solar Tech for Orbital Application to Advance Development of Thin-Film PV Power Beaming: $ASTI
• Exciting New Era of Sports, Entertainment & Gaming Innovation Spotlighted by Rebrand of Expanding AI Driven, Online Fan Engagement Company: SEGG Media
• VFAF MD State Chapter Joins Texas Flood Relief Ops said Stan Fitzgerald Veterans for America First
• Service Ninjas Debuts First-of-Its-Kind "Membership" Platform for Home Service Pros
• Bruce In The USA Brings Immersive Bruce Springsteen Celebration to Frederick This October

For businesses, an online presence has never been as important as today. This means researching where your customers can be found online and utilising a marketing approach that will impact your success. Regardless of if the pandemic vanishes or not, it is evident that the inclination towards digital marketing will remain a key element for businesses in the upcoming future.